Basic Certification will walk you through the following exercises:

  • Opt-in and welcome email automation
  • Content planning & the cross-channel Marketing Calendar
  • Advanced email design and techniques
  • Automated series & email workflows
  • A/B split testing with scientific results
  • Dynamic Groups & Query Builder
  • Advancing your email strategy with variables & variable content
  • Landing pages and modals
  • Template builders
  • Reporting and analytics
  • Listening & learning with feedback surveys
  • Deliverability 101–how to help your emails reach the inbox

Select a pricing plan and sign up


Paid Course